The FA Bid Film|The FA |Director Simon Baker | Evoke Films

The FA Bid Film


Simon Baker

Client: The FA

Evoke were commissioned to make a film for the FA, Wembley and London Partners, as part of their bid to host the showpiece matches of the Euro 2020s – the tournament’s historic 60th year anniversary. The brief was to show a welcoming and diverse London that embraced key messages of  ‘Football for Everyone’ and ‘A Euro for Europe’.

Filmed during the 2014 FIFA World Cup around London on a Canon 5D camera, the finished result was a colourful journey through real characters, places and faces of London. The film was shown to UEFA in September of 2014 and the FA and partners consequently won the bid.